Bahasa Inggris Bisnis

Part Of Business Letter

Letter Head
A letter head consists of a name and address of a firm that sends a business letter. It sometimes consists of telephone number, address of branch of offices, names of CEO. It is usually printed on the top of the paper.
Example:
A.     ENGLET & BROT LTD 115 Downing Street LONDON- ENGLAND
B.     GOOGLE MILLS INCORPORATION 499 NORTH WARREN AVENUE SYRACUSE 2, NEW YORK
Date Line
It consists of date, month, year or (month, date, year). If there is no Letter Head, make sure you put the name of the city before the date line.
Examples :
23rd November, 2013      or  November  23rd, 2013
28 July, 2013                 or    July 28, 2013
If there is no letter head in a letter, you must write a full address of the sender, example :
115 Downing Street, London
June 28th, 2009
Inside Address
It usually consists of 3 or 4 lines, :
The name of a person or the firm you are   writing  to.
Number, the  name of the street
The name of city ( A country when applicable)
Examples :
Mr. Prana Pramudya
115 Downing Street
London

Mmes. Robert Thompson & Audrey
112, Downing Street
London E.C. 2, England
Attention Line
Business letters are usually  more addressed to companies than to one person. But, sometimes this form of written communication should take place between company and  company  or between company and a person and vice versa. In this situation we need to use what people call "attention line". We mostly use attention line for the following three reasons :
  • We want the letter directly delivered to a certain people in a company.
  • We do not know the person's name we are writing to and we decide to write to the company he or she works in.
  • We want the letter to reach a person we are writing to faster.
Attention line is usually put after inside address.
Example:
Gifted Restaurant  16771 Fifteen Avenue New york, N. Y. 
Attention  :  Miss Rachel White
Salutation
British Style
Examples:
Dear Sir,
Sir,
Dear Sirs,
Dear Madam,
Mesdames,
American Style
Examples:
Dear Sir:
Sir:
Gentlemen:
Dear Madam:
Mesdames:
If you know the person you are writing to, you can use the style below which is more personal or informal
Dear Mr. Brown,
My dear Madam Tiara,
Subject Line
Subject Line is usually capitalized and underlined:
Examples:
Body of The Letter
A  good letter body should fulfill the following requirements :
  • Concise / short : Never make up sentences just to make a letter look longer.
  • Simple : Avoid making up complex sentences. Try to make up a simple sentence.
  • Systematic : Always put your ideas in order from A to Z. ( From opening paragraph to closing paragraph there should not be any repetitions)
Body of the Letter consists of 3 paragraphs :
  • the opening paragraph
  • the content paragraph
  • the closing paragraph
Complimentary Closes
Complementary Closing usually consists of 2 lines:
  • Closing Words / Expressions
  • Name of Firm


Examples:
Yours truly,
Wisnu & Ninda LTD

Truly Yours,
Wisnu & Ninda LTD
Signature Line
Business letter signature line
Usually consists of   signature  of  the     person    who    writes    the business letter. Below the signature we usually put our  name. Below our name, sometimes we put our  title  or  position  in  the  company   or institution  we work in.   Mostly,  this  is  just  to inform the person who has not known us before.
Examples :
signature

Adam Williams
Customer Relation Manager

signature



        Adam Williams

Identification Initials
Identification Initials are usually used by large-sized companies for administrative purposes only.
Identification Initials mainly have two functions :
a)      to give information about the secretary or the author of a business letter.
b)      to provide data in case of some incidents or errors. 
Identification Initials are generally put at the left-hand bottom, just after the signature line. They are sometimes put at the same line with the date line.
Example :
J.B./m.h.
The identification initials mean that the author is Jack Brown and the secretary/clerk is Meredith Harrison.
Business Letter Format
There are several main sections that are consistent with every business letter format. When writing a business letter, be sure to include all components:
  • The Heading: common with every business letter format, the heading contains your address and the date of writing.
  • The Inside Address: included the name of the addressee, that person’s title or office, the name of the company or institution, and the full address
  • The Salutation: the formal greeting appears two lines lower than the inside address.
  • The Body: use the body of your letter to explain the situation and to make your request or response. Make sure it is done in a straightforward and concise manner.
  • The Complimentary Close: the complimentary close is inserted three lines below the last line of the body. The most common formulas are: Sincerely, Sincerely yours, Yours truly, Yours sincerely.
  • Your Typed Name: in all business letters, there are usually four lines between the complimentary close and the typed name as you intend to sign it.
  • Your Signature: always use blue or black ink. Match your signature and your typed name.
  • Special Notation: lowest on the page, always flush left. Includes common notations to indicate: carbon copies,enclosed documents, etc...
Business Letter Styles

Business readers expect to receive letters and memos that adhere to an existing format standard. There are several acceptable business letter styles available for use in the professional world. Three such business letter styles include:
  • Modified Block Style: With this business letter format, the body of the letter is left justified and single-spaced. The date and closing, however, are in alignment in the center of the page.
  • Block Style: when using this business letter format, the entire letter is left justified and single-spaced except for a double space between paragraphs.
  • Semiblock Style: similar to the modified block business letter style except that each paragraph is indented instead of left justified.
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